Change Centre

How to overcome change resistance

Mai 31, 2010

Changing one’s behaviour is oftentimes very difficult, though the desired change seems reasonable and logical. Coevally, psychological research shows that the human brain is composed of two diverging systems concerning decision making: The rational one and the emotional one.
The authors, Chip and Dan Heath, build on these findings theoretically and state that in order to achieve behaviour change, both parts of the brain have to be in line with the aspired aim. They underline the practical validity of this concept by a great variety of real life examples:
From individually altering one’s recycling habits to convincing others of consuming healthier food, from rebranding one’s business to overcoming corruption in governments, all these cases demonstrate very convincingly the way of overcoming change reluctance. This book is highly recommended for business executives as well as all human beings fighting for individual change.

Heath, C. & Heath, D. (2010). SWITCH. How to change things when change is hard. Broadway Business

Source URL: http://change-centre.org/how-to-overcome-change-resistance/


Change Centre

Positive change by strengthening assertiveness

April 14, 2010

Being more assertive is a useful individual characteristic, yet personal change does not come about that simple. Therefore this well-grounded guide provides practical step-by-step instructions readers can easily implement in their everyday life.
The behaviour change programme presented by the authors is based on a variety of techniques stemming from psychology, communications, speech and theatre acting. It focuses on improved expression of opinion in every kind of personal and professional relationships by strengthening self assurance.
This book’s great plus factor is the introduction of the DESC model (describe, express, specify and consequences). Throughout the chapters readers will find helpful exercises to test their assertiveness, evaluate their progress and transfer the model into their own specific living environment.

Bower, S. & Bower, G. (2004). Asserting yourself: A practical guide for positive change. Cambridge: Da Capo Press.

Source URL: http://change-centre.org/positive-change-by-strengthening-assertiveness/


Change Centre

World Health Day: Changing individual behaviour

April 6, 2010

Anlässlich des von der Weltgesundheitsorganisation (WHO) jährlich begangenen Weltgesundheitstages steht die Förderung des Gesundheitsbewusstseins der Bevölkerung am 7. April im Mittelpunkt der Öffentlichkeit. Die diesjährige Kampagne „1000 cities – 1000 lives“ macht ein gesünderes Leben in den Städten zum Thema.
„Das Bewusstsein für einen gesünderen Lebensstil jedes und jeder Einzelnen zu wecken, ist der richtige Ansatz“, stimmt Joachim Klewes von der Change Centre Foundation zu. „Was jedoch schmerzlich fehlt, ist das grundlegende Wissen darüber, welcher konkreten Verhaltensänderungen es bedarf. Diese sind bisher weder ausreichend identifiziert noch im Zuge der meisten Gesundheitskampagnen gezielt angesprochen worden.“
Als Positivbeispiel für eine gelungene Kommunikation, welche die Menschen im Alltag erreiche, könne jedoch der simple und zugleich einprägsame Slogan „an apple a day keeps the doctor away“ bei der Prävention von Krankheiten sowie der Bekämpfung von Übergewicht dienen.
Solch eine umgangssprachliche Reduzierung sei auch in anderen Bereichen zur Förderung gesundheitsbewussten Verhaltens notwendig, so zum Beispiel in der Frage des umsichtigen Händewaschens bei der Pandemieprävention Die Change Centre Foundation steht nach eigenen Angaben für eben diese Übersetzung ins Einfache bereit.

Source URL: http://change-centre.org/world-health-day-changing-individual-behaviour/


Change Centre

The 7 levels of personal change

März 30, 2010

The author Rolf Smith, managing director of the School for Innovators, demonstrates how to accomplish positive individual change in all aspects of life. One can find out about habitual constraints and how to overcome them by thinking differently and focussing on (career) prospects.
The book therefore offers various psychological tools such as the Myers-Briggs typology to diagnose one’s type of personality as well as the Kirton adaption-innovation inventory, testing one’s openness for change. Furthermore, readers will gain better understanding of their social surrounding, learning to put themselves in the position of their colleagues and family members.
As an insightful business guide, the book also provides best case examples of international companies that have successfully incorporated Smith’s seven levels of change, inter alia Exxon, IBM, the Royal Bank of Canada and Texaco.

Smith, R. (2007). The 7 levels of change: Different thinking for different results (3rd ed.), Tapestry Press.

Source URL: http://change-centre.org/the-7-levels-of-personal-change/


Change Centre

Changing your behaviour from the inside out

März 10, 2010

The author and coach Hank Fieger has written a very practical and personal handbook introducing 4 core principles for behaviour change at the individual level.
According to him awareness is the first step, followed by understanding the factors causing retention of one’s habitual behaviour. Thirdly, one has to replace old and ineffective patterns by making new choices that lead to first improvements. Finally, these improvements will only be reinforced by their practice including feedback by others.
Fieger’s guide is recommended to business executives, coaches and policy makers as well as to everyday individuals interested in modifying their way of life, improving their efficiency and creativity and developing as a human being. Additionally one will find specific exercises at the end of each chapter to rehearse the four principles for the purpose of inducing sustained life change.

Fieger, H. (2009). Behavior change: A view from the inside out. New York: Morgan James Publishing

Source URL: http://change-centre.org/changing-your-behaviour-from-the-inside-out/